What it looks like and how it works

You write the rules. It does the work. You approve the big moves.

Gubernel is AI that runs the everyday busywork of a local service business like a plumber, contractor, or cleaner. It is not a chatbot: it works from a written rulebook you control and runs on a set routine. Here is that routine in plain language, then a working dashboard you can click around.

How does Gubernel work?

01 // RULEBOOK

You write the rules

Goals, offers, decision rules, limits, and voice, all in plain writing.

02 // WORK

It does the work

Marketing, sales, and social posts run against the rules you set, and your revenue lands on the dashboard on the same routine.

03 // GATE

You approve big moves

Reversible work runs on its own. Public posts and major changes wait for you.

04 // BRIEF

A weekly brief

One readout of what moved, what needs you, and what to watch.

05 // AGAIN

It runs again

The routine repeats against the same rules, on a schedule.

The dashboard

Every business and run in one view, and nothing ships until you approve it.

This is a demo built with the real dashboard's shape. Pick a business to load its weekly brief and experiments ledger. Then clear its queue: check the items you approve and start them together with one button.

Gubernel // supervisor Read-only view
Demo data. Clearly fictional, styled like the real dashboard. Refreshed just now
Businesses // 3 active
Weekly brief
Needs you
    Queue clear. Nothing waiting on you.
    0 selected of 0 open
    Experiments ledger
    ID Area Change Status Metric Verdict
    Every change is logged. Applied work is reversible. Proposed work waits at the gate.

    The real Gubernel dashboard is an action-proposing interface: every action is proposed in the brief and released only when you approve it, exactly like the Fix now flow above. Until then it stays read-only, showing the runs, the briefs, and the ledger.

    How to read a brief

    Six sections, one direction: what moved and what needs you.

    Every weekly brief is the same shape, so you learn to scan it once and read it fast forever.

    STATE

    Where things stand

    A plain summary of the business right now.

    MOVERS

    What changed

    The work it completed since the last run.

    NEEDS YOU

    Your decisions

    Staged proposals waiting for a yes.

    ALERTS

    Problems found

    Things that are broken or at risk.

    WATCH

    Not yet urgent

    Items to keep an eye on next cycle.

    SYSTEM

    Health check

    Setup, data, and last-run status.

    Common questions

    What is Gubernel, in plain terms.

    What is Gubernel?

    Gubernel is AI that runs the everyday busywork of a small local service business, like a plumber, electrician, contractor, or cleaner. It handles marketing, lead follow-up, and social posts, keeps a read on the money coming in, and does small reversible tasks on its own, asking before anything big or public goes out.

    Who is Gubernel for?

    Local service businesses and trades that never have time for the everyday marketing, follow-up, and social posts that keep piling up. Plumbers, electricians, contractors, cleaners, and gyms are a good fit.

    Is Gubernel a chatbot?

    No. Gubernel is not a chatbot. It works from a written rulebook you control and runs on a set routine, doing real tasks and logging every action in plain language so you can see what happened.

    Where does Gubernel run?

    Gubernel runs in its own hosted workspace, not inside your systems. It connects to your accounts with the permissions you grant, and your business knowledge exports with one click anytime, so there is no lock-in. On the Autopilot plan, you can bring your own model key.

    What happens to everything Gubernel learns about my business?

    Your business's brain is yours. Your business knowledge lives in your workspace, and you can export everything in it, item for item, with a receipt showing nothing was left behind, and take it with you anytime.

    Comparing tools? Our guide to what to ask before you buy AI for your business covers the seven questions worth asking any vendor, including this one.

    New to this? Start with how to automate the busywork of a local service business, a plain guide to what to hand off first and how to keep control.

    Get started

    Set up your own routine.

    Start the intake, and Gubernel writes your rulebook and brings the first routine live. No setup fee, and you see your first brief before you pay.

    No live checkout yet. We set it up with you first.